Latest Articles

War on Sugar to Intensify as a Result of COVID-19

FMCG Gurus forecasts there will be an increased focus on sugar reduction as consumers look to improve health after the long lockdown, writes Will Cowling, marketing manager of the...  more »

10 Opportunity Areas for CPG and Retailers in a COVID-19 World

The COVID-19 pandemic will change society for years to come, with new patterns emerging in areas ranging from how we work to what we eat. While it’s still too early to know the...  more »

6 Sports Drink Trends to Watch

eSports, powders, “superdrinks,” and more are driving sports drink development. 1 [more...]Thirsty for more?Join In-sight to receive our Weekly Newsletter. We'll wrap up our daily...  more »

Sweet and Confectionery Trends on the Rise During COVID-19

If there’s anything everyone can agree on right now is that we all deserve a treat, whether that’s a bowl full of freshly scooped ice cream, a warm chocolate chip cookie, or just...  more »

Consumers are Starting to Reach for Fresh Over Canned and Frozen

New data from Chicory indicates that shopping habits are starting to readjust after the hoarding behaviors caused by the coronavirus. [more...]RELATED: Center of the Store ReportTh...  more »

Healthy Eating Boosts Immunity During COVID-19 And Beyond

With shelter-in-place orders in effect in many states throughout the country, families are looking for ways to keep healthy and fed, which provides an opportunity for health...  more »

Top Flavor Trends for 2020 Inspired by Natural Goodness

Both organic and natural food continue to boom, with an increased focus in 2020 on earthy, natural products in all their forms. That means that instead of just turning to items...  more »

[Webinar Recording] COVID-19: A New Normal for the Food and Beverage Industry

The coronavirus outbreak is a human tragedy. Consumer panic and dramatic shift of behavior has left businesses and brands in an urgent need to pivot their operations to keep pace. ...  more »

COVID-19: Center of the Store Report

The center of the supermarket represents a coming together of two worlds for shoppers: extreme convenience and extreme indulgence. Typically, this is where shoppers will spend the...  more »

COVID-19: A New Normal for the Food and Beverage Industry

The coronavirus outbreak is a human tragedy. Consumer panic and dramatic shift of behavior has left businesses and brands in an urgent need to pivot their operations to keep pace.S...  more »

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Events

06/22/2020
Webinar: Mainstream Flavor Trends Surfacing From COVID-19

As we enter a re-opening phase in the wake of COVID-19, we also enter a new...

04/09/2020
Webinar: Symrise North America’s Top Flavor Trends for 2020 and Beyond

Trends may be the single most important driver in the food and beverage industry...