A Texas company has compiled market analysis suggesting craft-beer producers have been missing out on a potentially valu...

A Texas company has compiled market analysis suggesting craft-beer producers have been missing out on a potentially valuable market segment: Hispanic millennials. Gerry Loredo, director of business analytics for Houston advertising agency Lopez Negrete Communications, tapped into consumer data indicating Hispanics in the U.S. spend $3.6 billion annually on beer.

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