While many Americans continue to live under some measure of quarantine, people have been drinking more at home. With restaurants and bars unlikely to reopen soon (if at all), and a near-guarantee of a second wave of COVID-19 infections, it seems the living room bar is here to stay. [more...]
RELATED: Coronavirus' Impact on Alcoholic Beverage Categories
It’s no secret that the nationwide measures to stop the spread of COVID-19 have had devastating effects on bars, restaurants, and breweries reliant on dine/drink-in traffic. While sales of on-site premises alcohol have crashed, that does not mean people have stopped drinking. Quite the opposite, in fact, as the demand for alcohol is an ever-growing commodity by an anxious public stuck at home, allowing for new, rarely-before-seen trends to emerge within the industry to help best serve a needy public and keep businesses afloat.
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