Latest Articles

Protein in 2026: Why the Protein Boom Isn’t Slowing Down — It’s Evolving

Protein has been a cornerstone of food and beverage innovation for decades, but in 2026, the conversation around protein looks notably different than…
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Hidden Power: How Discreet Protein Fortification Is Transforming Everyday Formats

In today’s food and beverage marketplace, protein can no longer be confined to the “muscle‐builder” niche. Across snacks, breakfasts, indulgent treats…
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Blending In: How Hidden Protein is Shaping Everyday Favorites

Adding spinach to smoothies for picky kids? That’s old news. Today’s consumers — especially health-conscious adults — are just as eager for clever…
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Stealth Health: The Growing Demand for Hidden Protein

Every parent is familiar with the tactic of hiding healthy ingredients like spinach in foods that kids find more palatable, like smoothies. Adults,…
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[Webinar] Beverage Innovation in a Plant-Based World

As consumers steer away from dairy-based beverages, plant-based alternatives conquer the market. Join Symrise Flavor North America on Wednesday, June…
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Events

Webinar : North America Top Flavor Trends 2026

Beyond Taste: Decoding the Consumer Shifts Defining North American Flavor in…

Symrise Will Be at PLMA This Year

This year at PLMA - Private Label Manufacturers Association, discover how…