According to IRIs annual snack report Snacking as a lifestyle disruption brought on by COVID-19 has created massive habit shifts. Last year saw a real surge toward on-the-go snacking as lifestyles got busier and more manic. But nature has a way of righting itself, and the pandemic slowed everything down spawning a popularity of at home baking, consumers looking for comfort, and convenience with homemade results. [more...]

RELATED: COVID-19 and the Center of the Store Report

The center of the supermarket represents a coming together of two worlds for shoppers: extreme convenience and extreme indulgence. Typically, this is where shoppers will spend the most time studying the shelves, but in the beginning of March, as reports on COVID-19 worsened and it became clear a nationwide lockdown was needed, shopping attitudes changed dramatically in just a week’s time.