Latest Articles

Sweet Talk

Tags: Consumer Trends, Ice Cream, Sensory Source: Moms

Why Is Ice Cream So Comforting?

It's not just a coincidence that eating ice cream creates feelings of comfort, and despite this dessert actually being freezing cold, it feels like a…
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Mapping Tequila Market Products - Part 2 of 2

The Symrise sensory team recently conducted a study to provide the Symrise beverage group with a qualitative Check All That Apply (CATA) sensory…
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Mapping Tequila Market Products - Part 1 of 2

The Symrise sensory team recently conducted a study to provide the Symrise beverage group with a qualitative Check All That Apply (CATA) sensory…
Read more

Why You Crave Tomato Juice on an Airplane

I'm writing this seated on a plane heading to San Francisco. We've been in the air for under an hour, and the drink cart...

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Sweet Talk

Tags: Yogurt, Sensory Source: Symrise

When Yogurt Affects the Brain

English is rich with idioms that connect our bellies with our behavior. We get "butterflies in our stomachs" or just hav...

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Sweet Talk

Tags: Ice Cream, Sensory Source: Symrise

Ice cream sensations on the computer

Ice cream sensations on the computer appear in a new study, "How hydrocolloids affect the temporal oral perception of ic...

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