Latest Articles

What Pantone's Color of the Year Means for Food & Beverage

Trend Perspectives By Cynthia Maxwell, Trend Forecasting A hue pulled from a range of trusted blues combined with violet-red undertones-Veri Peri is…
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What's New in Mood Altering Drinks (& Food)

Mood-Altering Drinks Are Elevating the Drink Game For as long as we’ve recorded human history (and probably long before), we’ve turned to fermented…
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Trend Perspectives: Why Urban Gardening Has Taken Off in Popularity

By Cynthia Maxwell, Trend Forecasting What comes to mind when you think of urban gardening? A garden on top of a high rise in a large city? An…
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Sweet Talk

Tags: Dairy, Consumer Trends Source: Berry on Dairy

Natural Products Expo East: Dairy Is Doubling Down In The Natural And Organic Segment. Read About The Opportunities

Natural Products Expo East kicked off with a keynote presentation on “The State of Natural & Organic,” with the theme of “increasing sales mean the…
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Texture and flavor in desserts

“A single-serve dessert is on trend in the take-and-go world that continues to evolve as we exit the COVID-19 pandemic,” Daniels says. “Consumers do…
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[Video] trendscope® 2021+ a Cross-Category Look at Food and Beverage Trends

Which consumer trends are affecting the food and beverage industry? With our Symrise proprietary trendscope® we combine quantitative and qualitative…
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Dessert Boxes Are A Lockdown Trend We’re Definitely Here For

Dessert boxes are bringing a little sweetness to those of us missing out on face-to-face celebrations while in lockdown. [continue...]
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Chewing Gum Sales See Post-Pandemic Bump

Chewing gum sales bounced back in late spring as mask-wearing mandates lifted across much of the United States, according to data from NielsenIQ…
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How to Create Food and Beverage Gen Z Will Crave: Part 2 — Gen Z as Consumers

In Part 1 of this series on creating food and beverage Gen Z will crave, we explored who Gen Zers are and what makes them different from Millennials.…
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The Best Dessert in Every State

Finding the best dessert in every state is a sweet kind of challenge. From decadent ice cream sundaes to slices of cake to over-the-top treats you may…
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The latest information, innovation and inspiration in the world of sweet, including confectionery and dairy.

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Happy Holidays! See You in 2022!

The Symrise North America team wishes you all a very Happy Holiday seasoning and…

[Webinar] Reimagine Culinary and Snack Products for a Healthy Lifestyle

What does ‘health and wellness’ really mean for savory categories? Join us on T…