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Alternative DMCM

4 Key Trends Behind Rising Interest in Mocktails

At the start of COVID lockdown, alcohol sales went through the roof as people stocked up and got ready for lots of time at home away from their…
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#DrinkTok: How One App Is Influencing What We Sip

Over the past year, TikTok has become so much more than a forum for choreographed dances. Not only has it changed the music industry and given us…
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Hard Alternatives Emerges as Fast-Growing Alcoholic Beverage Segment

Hard seltzer took off in 2020, making up 21 percent of Drizly's beer sales with a year-over-year sales increase of 495 percent. [continued...]
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The Brands and Trends Shaping The Low- And No-Alcohol Category

While overall alcohol consumption is expected to have declined in 2020 the low- and no-alcohol market is continuing to expand, with consumption…
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Taking Clean Label to The Next Level

Nothing artificial, free of allergens and a short statement featuring recognizable ingredients are the attributes that have been the drivers of the…
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Good Libations

Tags: Bars, Cocktails, Mixology Source: Symrise

World Bartender Day: Interviews With Mixologists Who Are Inspiring Beverage Trends in North America

In celebration of World Bartender Day (February 24, 2021) we're revisiting some of our favorite interviews with renown mixologists and bartenders from…
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Top Flavors for 2021 for Those Seeking Premium Indulgences

While consumers increasingly want healthy, natural foods, that doesn’t mean they’re shunning all indulgences. Nor does it mean that indulgences have…
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Study Shows Why Functional Beverages Should be Targeted at Specific Consumers

Functional beverages are popular, but should not be lumped into a single category, according to a study by Brightfield Group's Evergi platform.…
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Good Libations

Tags: Coffee, Juice, Tea Source: Dairy Foods

On-Trend RTD Beverages Keep ‘Em Thirsting For More

A global pandemic and consumers’ desire for better-for-you offerings bode well for growth in the RTD coffee, tea and juice segments. [continue...]
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Good Libations

Tags: Menu Trends, Tequila, Cocktails Source: Symrise

Margaritas in 2021: Menu Insights and Flavor Trends

National Margarita Day is coming (Monday, February 22), which means the biggest decision everyone should be making on Monday is, “salt or sugar rim?”…
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