Latest Articles

Unique and Innovative Product Packaging Attracts Consumers

By Cynthia Maxwell, Trend Forecasting I remember when Evian released the limited edition Christian Lacroix 750ml bottle. The delicate white lace…
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New Minimalist Tea Shop Tokyo Saryo Should Be On Every Designer's Bucket List

Set in Setagaya, one of Tokyo's more affluent wards, the neighborhood of Sangen-Jaya is less than 10 minutes from the wo...

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Japanese Brewery Makes Beer That Tells You When to Drink It

Just as certain beers are best enjoyed during certain seasons, there are some beers that taste best at a particular time...

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16 Creative Beer Labels - From Sci-Fi Illustrations to Black and White Sketches

As craft beers continue to dominate the alcohol market, increasingly creative beer branding pushes companies to compete ...

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Marketing children's products without advertising to kids takes finesse & balancing parents' desires

Anyone who has shopped with children know they heavily influence grocery purchases, but with advertising directly to kid...

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Beyond the Plate Sweet Talk

Tags: Yogurt, Packaging Source: Symrise

15 Creative Food Kiosks - From Convenient Sushi Carts to Portable Yogurt Displays

In recent years, food kiosks have become a popular way for companies to enhance their retail revenue. Whether it is a small enterprise that cannot…

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E-commerce and candy wrappers: How will online retail change confectionery packaging?

The Association for Packaging and Processing Technologies (PMMI) has highlighted strong growth in resealable stand-up po...

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Good Libations

Tags: Beer, Packaging Source: Symrise

Sidel: 'Perhaps beer in PET packaging will not be unusual for the next generation'

  A beer bottle still needs to look like a beer bottle “If consumers were happy to choose beer in PET over glass or...

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Small and Big Worlds Collide at DC-Chesapeake StarChefs Rising Stars

With its contrast between cozy, walkable neighborhoods and high-stakes…

Welcome to the 2022 RCA Conference

We know. You're used to cancellations, pivots and all kinds of last-minute event…