Latest Articles

Yuzu Who Knew

From sushi to Kikkoman soy sauce and varieties of sake, several Japanese food and beverage products have made their way into India and gained wide…
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Good Libations

Tags: Good Libations, Mocktails Source: Eater

The Rise of the Nonalcoholic Bottle Shop

Over the past few years, beverage options for nondrinkers, the sober-curious, and those who just want to expand their drink options past booze have…
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Topo Chico Hard Seltzer Tries New Format

Topo Chico Hard Seltzer is trying a nontraditional pack for one of its flavors. Instead of its usual slim cans, it is testing its Strawberry Guava…
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How Premium Indulgence is Popping up in Food and Beverage This Holiday Season

Trend Perspectives By Cynthia Maxwell, Trend Forecasting Cover photo: Spice gift & customizable dinnerware from Food 52  After thumbing through Food…
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Assessing the rise of RTD cocktails, decline of hard seltzer

Boston Beer recently acknowledged the slowing popularity of hard seltzers due to new competition from the rise of the ready-to-drink cocktail…
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Gen Z Drives Alcohol Reduction Trends

The avoidance of alcohol is fast becoming the norm for a growing minority of global consumers. While this trend is evidenced across all age groups, it…
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Top 2021 Thanksgiving Food Trends

Happy Thanksgiving from everyone at Symrise NA! While you're resting this long weekend, check out what foods and beverages are trending for 2021 in…
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Slideshow: Taking Beverage Innovation in New Directions

Beverage innovation has often been defined by new flavor profiles and line extensions, but the category is seeing potentially disruptive applications…
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Beverage Revolution: THC Lined Drinking Straws

The radical new delivery mechanism for cannabis is eco-friendly, discreet, and can enhance any beverage, thanks to an exclusive patent for its “active…
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Top 3 Up and Coming Trending Food Cities in America

The restaurant industry has weathered a terrible storm since the COVID-19 shut everything down in early 2020. Even though 2021 has seen restrictions…
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The latest information, innovation and inspiration in the world of beverage including alcoholic beverages and non-alcoholic beverages.

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Reminder to Join us for our Symrise Cross Category Trendscope 2024+ Webinar

Join us for our upcoming Symrise Cross Category Trendscope 2024+ Webinar on…

StarChefs Boston 2024 Panel Discussion

At StarChefs Boston, there’s excitement about the changing food scene. Emmanuel…