Latest Articles

Symrise North America’s Flavor Madness 2021: Hard Seltzers vs Canned Cocktails

By popular demand, we are back with Flavor Madness 2021. This year's 64-team March Madness style bracket has a twist! It’s a battle between Hard…
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The Power Of Competitive Collaboration

It might sound counterintuitive, but working together with your competitors is the best way to grow your brand, says Adrian Lugg, founder and MD of…
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Cocktail Trends 2021: Having Experimented With Homemade Cocktails, Consumers Will Be Armed With A Newfound Knowledge Of Spirits, Suggests A New Report

"The pandemic has shifted mindsets and accelerated emerging trends, the report is a window to these changes." Domestic hedonism to mindful moderation…
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Top 9 Flavors Inspired by Emotional Discoveries in 2021

At a time when international travel isn’t feasible for many, and when people’s social interactions often remain limited, taking emotional journeys…
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This Report Shares How The Pandemic Changed The Way We Consume Alcohol

By now, it’s no surprise that COVID-19 completely upended the bar and restaurant industry—to a point where previously familiar trends are now…
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Good Libations

Tags: Beer, Brewing, Bars Source: Northforker

The New Dessert-Inspired Beers From Greenport Harbor Brewing Co. Are A Sold-Out Hit

When it comes to making pastry beers, Head Brewer Pat Alfred and Head of Innovation Greg Doroski of Greenport Harbor Brewing Company think a lot less…
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Alternative DMCM

4 Key Trends Behind Rising Interest in Mocktails

At the start of COVID lockdown, alcohol sales went through the roof as people stocked up and got ready for lots of time at home away from their…
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#DrinkTok: How One App Is Influencing What We Sip

Over the past year, TikTok has become so much more than a forum for choreographed dances. Not only has it changed the music industry and given us…
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Hard Alternatives Emerges as Fast-Growing Alcoholic Beverage Segment

Hard seltzer took off in 2020, making up 21 percent of Drizly's beer sales with a year-over-year sales increase of 495 percent. [continued...]
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The Brands and Trends Shaping The Low- And No-Alcohol Category

While overall alcohol consumption is expected to have declined in 2020 the low- and no-alcohol market is continuing to expand, with consumption…
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