Latest Articles

Taste trumps protein claims in cake & pastry purchases

Over the past decade, much attention has been given to the growing demand for high protein as consumers seek out products they deem to be guilt-free. While there is some demand for...  more »

Is America Ready to Love Cottage Cheese Again?

Cottage cheese began life in America as an easy, economical way for colonial cooks to make use of milk left over after they skimmed off the cream. By the 1970s, its amicable...  more »

How Premium Indulgence is Driving Flavor Trends in 2018

In 2018, it seems like everyone’s focus is on food, and not just any food – the premium stuff. Love for good food has become the number one topic of conversation and number one...  more »

Trend Perspectives with Cynthia Maxwell: Trends You See Everywhere!

By Cynthia Maxwell, Trend Forecasting I remember doing a men’s trend report in 2013. The importance of blue was strong as well as an increase in denim fabrications across clothing...  more »

A "Healthy Lifestyle" Leads to 2018 Flavor Trends

The rise of healthy eating has been hitting new heights in 2018 with trend-setting ways to cook and eat vegetables, serving and preparation methods made with Instagram in mind, and...  more »

Next fast food trend is probably coming from Latin America

The next big food franchise will come out of Latin America, experts have claimed, with a number of chains eyeing up global dominance in the next few years. Peruvian sanguches,...  more »

Infographic: Defining Naturalness in Food and Beverage Categories

Consumer demand for natural food and beverage products continues to grow in the United States. Influential millennials are gaining buying power and they are changing the way that...  more »

How Health Conscious Consumers Are Shopping For Food Products

Being a vegetarian or vegan is no longer something unusual nor difficult to be in 2018 with meatless restaurants and alternatives reigning supreme. Now, with over 2.5 million...  more »

A look at new beverages making a debut in June 2018

Prepared Foods examines new product trends in the beverage market. As beer drinkers seek more interesting flavor profiles, SouthNorte Beer Co., San Diego, has ramped up product...  more »

Snacking innovation for the older generation

CHICAGO Baby boomers represent an untapped opportunity in the booming snacks market, particularly in the confectionery category, where younger generations drive most of the growth,...  more »

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Events

02/01/2018
Innovation and Trends from the 2018 Winter Fancy Food Show

By Ian Thurston, Symrise Senior Marketing Communication Manager The 2018 Winter...

12/25/2017
Happy Holidays from Symrise! See you in 2018!

Thank you for reading and sharing in-sight in 2017! We're taking a holiday...