Latest Articles

What does a virtual cocktail taste like?

A bar in London's One Aldwych hotel offers guests a chance to experience the highlands of Scotland with its new Virtual ...

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New York's Star Chefs Dish on Innovation and Inspiration

Innovation & Inspiration: Symrise’s 2017 New York Rising Stars Roundtable Discussion *All photos are courtesy of Starchefs Recently, Symrise…
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Trend Perspectives by Cynthia Maxwell: The Intersection of Technology and Food

By Cynthia Maxwell, Trend Forecasting “I WONT BE IMPRESSED WITH TECHNOLOGY UNTIL I CAN DOWNLOAD FOOD.”I recently saw this posted on a friends…
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Good Libations

Tags: Beer, Industry Source: Symrise

Craft beer's big decision: Go pro or remain a hobby?

Even in the beer industry, most people aren't sure what lies ahead for craft beer. With the market for craft beer crowdi...

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Trend Perspectives by Cynthia Maxwell: Romancing The Consumer

By Cynthia Maxwell, Trend Forecasting 2016 at home purchasing experiences were full of flash sales, real time analytics, grocery delivery services,…
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Symrise Turns Up the Heat at Snaxpo 2017

Symrise is pleased to announce that we will once again be exhibiting at SNAXPO from Sunday, April 2 to Tuesday, April 4, 2017 at the Savannah…
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KombuchaKon 2017 Recap

Category growth, testing methodology and distribution strategies were just a few of the topics bubbling inside the Long ...

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Transparency and portion-control: Execs at top candy firms set 2017 expectations

Mars Wrigley, Ferrara, Just Born, and other top candy firms offer their business outlooks for 2017 and share details of innovation in the pipeline.…

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3D-printed chewing gum is 'a speciality product for the foreseeable future'

Wacker Biosolutions will debut its Candy2gum technology and 3D printing processes at Prosweets, Cologne, Germany (January 29-February 1), next month.…

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Bad mood? New app senses emotion and suggests food to lift spirits

A new app which monitors facial expressions to assess mood and then suggests the perfect food to lift or the spirits, or...

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The latest information, innovation and inspiration in the world of beverage including alcoholic beverages and non-alcoholic beverages.

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Events

Happy Holidays from Symrise! See you in 2024!

Thank you for reading and sharing in-sight in 2023! We're taking a holiday…

Insights From the StarChefs Panel Discussion in Austin, Texas

As host of the food-centric podcast Flavors Unknown, Emmanuel Laroche knows his…