Latest Articles

Why Does Gen Z Matter as A Consumer?

Food and beverage manufacturers know they must look to the future when developing new products and flavors, and Gen Z is the future. So, the question…
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Sweet Talk

Tags: Sweet, Consumer Trends Source: New Jersey 101.5

This Gourmet Pizza was named Best Dessert in New Jersey, I can See Why

We in New Jersey love to (deservedly) flex about how great our pizza is, but this time it’s with a twist. Brother Bruno’s Pizza, Deli, and Bagels in…
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Back to the Future: Functional Health Trends from Ayurveda to Gut Health

This is part 1 of a 5 part series featuring insights from Symrise North America's Healthy Lifestyles proprietary study of modern functional health…
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5 Disruptive Fast-Food Trends Operators Can Leverage

The pandemic has sparked a shift in delivery models and a wave of digital transformation for the quick-serve restaurant sector, operating in an…
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Top 3 Innovative Breakfast Concepts Right Now

Breakfast traffic at restaurants around the country is picking up speed, to the delight of restaurant operators everywhere. One of the reasons for…
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Good Libations

Tags: Tequila, Consumer Trends Source: CNBC

Tequila could overtake vodka as America’s favorite liquor as sales boom

Tequila and mezcal was the second-fastest growing spirits category in 2021, according to the Distilled Spirits Council of the U.S. READ MORE
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The Hottest Super Bowl Foods for 2022

For those who treat Super Bowl Sunday as a holiday unto itself, the order of the day is surely gluttony, thanks to the high-calorie feast that…
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Tracking the Latest Tik Tok Dessert Trends

TikTok may be best known for silly dances, cat diaries, thirst traps, and questionable social trends (read: Tide Pod challenge), but there’s actually…
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Brands let customers opt out of Valentine's Day deluge

More and more brands are giving their customers a heads up and the chance to opt out of marketing emails ahead of holidays like Valentine's Day. READ…
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2022 North American Top Trends Webinar On Demand

Join Symrise Flavor North America for an On-Demand Webinar to see what flavors will be making waves in 2022 and beyond.  During the webinar the…
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[On-Demand Webinar] Inspiring Vanilla: Bringing You Closest to the Source

  A look at how Symrise vanilla from Madagascar can help you create inspiring…