Latest Articles

Topo Chico Hard Seltzer Tries New Format

Topo Chico Hard Seltzer is trying a nontraditional pack for one of its flavors. Instead of its usual slim cans, it is testing its Strawberry Guava…
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Gen Z Drives Alcohol Reduction Trends

The avoidance of alcohol is fast becoming the norm for a growing minority of global consumers. While this trend is evidenced across all age groups, it…
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Slideshow: Taking Beverage Innovation in New Directions

Beverage innovation has often been defined by new flavor profiles and line extensions, but the category is seeing potentially disruptive applications…
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Beverage Revolution: THC Lined Drinking Straws

The radical new delivery mechanism for cannabis is eco-friendly, discreet, and can enhance any beverage, thanks to an exclusive patent for its “active…
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Saluting the Season with Specialty Beverages

he move to cool-season libations will not be rushed in one establishment. “I’m not ready to make the flip just yet,” says Jess Sandberg, head…
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How Top European Beverages are Tapping into Consumer Trends

The NielsenIQ Bases Breakthrough Innovation Report has named its top beverage innovations of 2021: showing a continued shift towards premiumization. […
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Wellness Flavors Poised to Resonate with Consumers in 2022

In the search for new flavors for 2022, Nair says there are many examples of cross-category inspiration. “In soft drinks, florals are set for…
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Cannabis Beverages Are On Fire!

Want to know where the cannabis industry is going? How about the beverage industry? The answer is cannabis beverages! The hottest new product segment…
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Why Plant-Based Functional Beverages are Perfect for the Modern Market

Health has become a key priority for consumers all over the world since the pandemic, leading to a significant increase in demand for functional…
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"Shock Factor" Flavors Entice Younger Generations

Soft drinks flavors with a ‘shock factor’ – for example unique, unusual, and limited time only flavors – are creating a buzz among a younger…
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Join Us at the RC Show in Toronto – April 7–9!

We’re excited to showcase the future of flavor at Booth 1504 during this year’s …

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The countdown is on! See you at RCA Conference & Expo! We’re just one day away…