Latest Articles

Snack Choices Vary by Time of Day and by Occasion

When children pick out their own snacks, they generally have two goals in mind: they want to eat something delicious, and they want to feel full at…
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Three Types of Families and Their Snacking Preferences

When it comes to food selection, families are motivated by a wide variety of desires. Different parents prioritize different food-related goals and…
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Sweet Talk

Tags: Consumer Trends, Dairy Source: Symrise

What’s the Next Big Thing In Alternative Dairy?

As people become more aware of the impact of their food intake on the environment and their own personal health, they’re turning away from dairy…
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Trend Perspectives by Cynthia Maxwell: Looking at the Future of Color Trends

As we head into fall and winter thinking only of pumpkin flavors, turkey, holiday décor and cold weather clothing, the Spring 2018 runways have ended…
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Sweet Talk

Tags: Consumer Trends, Ice Cream Source: Symrise

The Museum Made For The Age Of Instagram: Ice Cream!

"More than 241,000 people follow its page, and countless more have posted their own photos from within the space. (Instagram doesn't show how many…

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Trend Perspectives by Cynthia Maxwell: The Changing Face of the Retail Store

By Cynthia Maxwell, Trend Forecasting “In 2017, 8,642 retail stores will close in North America.” - Doug Stephens, The Business of Fashion. For years…
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Which health claims are shoppers really seeking?

While organic and non-G.M.O. claims are becoming more important to today's consumer, calories and fat content remain the...

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Trend Perspectives by Cynthia Maxwell: An Interesting Look at Exposure and Transparency

By Cynthia Maxwell, Trend Forecasting How many more “cold shoulder” and off the shoulder tops and dresses can we bear as we have seen more than…
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Food Reviews: The Top Social Media Savvy Tips You Need to Know About

By Brenda from The Whet Palette Everyone’s a food critic nowadays. Restaurants have no choice than to deal with reviews of their establishments…
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Millennial Food Expert Eve Turow Paul Explores the Truth Behind Obsessions, Trends and Flavors

This year at South by Southwest (SXSW) 2017, the Symrise team attended a panel titled #FoodPorn or Bust: The Socialization of Food. One of the…
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Join us tomorrow for our Webinar: Understanding the GLP-1 Consumers and Innovative Wellness Solutions

Please join us tomorrow November 21, 2024 at 12PM ET, for our Understanding the…

Upcoming Webinar: Understanding the GLP-1 Consumers and Innovative Wellness Solutions

Please join us for our Understanding the GLP-1 Consumers and Innovative Wellness…