Latest Articles

The Candy Trigger By The Checkout Line (And Why We Fail With New Habits)

Selling candy bars can teach you a lot about building better habits. In 1952, an economist by the name of Hawkins Stern was working at the Stanford…

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The Flavor Outlook for 2015: Sweet Trends

This is part 1 of a 4 part Symrise series examining the flavor outlook for 2015 from the perspective of sweet, savory, and beverages. Symrise is…
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Sweets Shops In Los Angeles That Willy Wonka Would Love

There is no such thing as a generation gap when it comes to sweet treats. 50 years ago, Roald Dahl’s iconic children’s book, Charlie and The Chocolate…

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E-commerce and candy wrappers: How will online retail change confectionery packaging?

The Association for Packaging and Processing Technologies (PMMI) has highlighted strong growth in resealable stand-up po...

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7 Hot Trends in Alcoholic Beverage - Part 2: Confectionery Fusions

Recently, we published a four part series here on in-sight titled Global Trends and Emerging Flavors (View HERE). In this series we covered…
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Good Libations Sweet Talk

Tags: Confectionery Source: Symrise

Consumers to candy makers: 'You have 3 seconds to get my attention!'

Confectionery brands have just three seconds on the shelf to be noticed by consumers, according to Saatchi & Saatchi X. ...

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Small and Big Worlds Collide at DC-Chesapeake StarChefs Rising Stars

With its contrast between cozy, walkable neighborhoods and high-stakes…

Welcome to the 2022 RCA Conference

We know. You're used to cancellations, pivots and all kinds of last-minute event…