Latest Articles

Five Food Trends American Diners Love: Survey

Avocado toast, food photography, reservation policies, and more

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Sweet Talk

Tags: Chocolate, Consumer Trends Source: Symrise

Packaged Facts: Premium Chocolate Satisfying Consumer Indulgence and Marketer Innovation

News As special as premium chocolate is to consumers, it's just as important to food and beverage marketers. According to a new report from leading…

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Sweet Talk

Tags: Consumer Trends, Confectionery Source: Symrise

'Micro holidays' can be a candy sales booster, says IRI

The major four holiday seasons accounted for nearly half of US candy sales last year, but confectioners should also take advantage of "micro…

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Funny in-sight: Consumer Insight Driven Innovation Series - Food Truck Flavors

Another cartoon in our insight driven innovation series... Food Truck Flavors from Symrise NA
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Trend Perspectives with Brad Ross: Is Social Media Dead?

By Brad Ross, Global Trend Forecasting While some social media networks are gaining momentum (i.e. Snapchat and Instagram), one of the latest trends…
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Bottled Water to Outsell Soda This Year for 1st Time Ever

Bottled water is expected to outsell soda in the U.S. for the first time ever in 2016, a shift that's reportedly due to ...

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Trend Perspectives with Brad Ross: Keep it Simple

By Brad Ross, Global Trends Forecasting In last month’s post on Re-Framing the Natural, I alluded to a proven approach that only continues to…
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Are Americans eating more candy?

Are Americans eating more candy? Well they're certainly spending a bit more - Nielsen data shows US retail dollar sales rose a modest 2.4% in the 52…

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Sweet Talk

Tags: Consumer Trends Source: Symrise

Roving candy, cookie towers: How supermarkets sway shoppers

Close Associated Press In this Dec. 14, 2010, file photo, Alicia Ortiz shops through the cereal aisle as her daughter Aaliyah Garcia catches a short…

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Sabor In America 2016: Minneapolis-St. Paul Recap

Symrise held another installment of Sabor in America on June 28th 2016 in St. Paul, Minnesota, further strengthening their position as a go-to partner…
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The latest information, innovation and inspiration in the world of sweet, including confectionery and dairy.

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Please join us tomorrow November 21, 2024 at 12PM ET, for our Understanding the…

Upcoming Webinar: Understanding the GLP-1 Consumers and Innovative Wellness Solutions

Please join us for our Understanding the GLP-1 Consumers and Innovative Wellness…