Latest Articles

Top 10 Winter Fancy Food Show Trends You Need To Know

The next big food and beverage trends have been revealed and Symrise Marketing got a taste! The Winter Fancy Food Show (WFFS) features thousands of…
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Non-Alcoholic Cocktails Are On The Rise - But Don't Call Them Mocktails

Hours before a New York City craft cocktail spot opens, the bartenders are prepping ingredients for some of their most elaborate drinks. In the end,…
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'Low And No' To Extreme Craft: The Drink Trends For 2019

Sober millennials mean the alcohol industry has to innovate to tempt consumers to the bar [more...]The latest trends in drink innovation delivered to…
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Eight Drinks Trends to Watch in 2019

As we raise glasses and turn gazes toward 2019, everyone at VinePair HQ is debating what we will see, think, and drink in the coming year. Will the…
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The World's Best Bartenders on the Cocktails You'll See Everywhere in 2019

What constitutes a great bar? Jim Meehan of New York's Please Don't Tell thinks it's the staff, whereas Ryan Chetiyawardana of London's Dandelyan says…
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The Next Big Thing in Flavor: Fermented, Foul, and Funky at StarChefs ICC

Chef Naomi Pomeroy said it right at the Starchefs International Chefs Conference (ICC) panel hosted by Symrise: “I'm guessing the next thing Americans…
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'Craft-Made,' 'Flavor Variety,' 'Functional' Top 2019's List of Beverage Buzz Words

Craft-made, sustainable and locally produced beverages top this year's list of hottest menu trends, according to the National Restaurant Association's…
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Good Libations

Tags: Mixology, Bars, Whiskey Source: Imbibemagazine

Bringing The Japanese Whisky Highball Home

With just two ingredientswhisky and sparkling waterthe Japanese highball seems like an almost effortless drink to make. Yet, despite itssimplicity,…
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Flavor Trends from Symrise Come to Life at Recent Fancy Food Shows

Every year, Symrise tracks and analyzes popular foods, beverages, flavors and ingredients from around North America to determine the most prevalent…
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Matcha to Carve a Niche in the Speciality Tea Segment Owing to Its Sophisticated Flavour and Nutritional Benefits

When it comes to wellness and health, look no further than the Japanese to bring the most unique offerings to the table.Matcha, a variant of green tea…
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