Latest Articles

[Flavorful 4] Flavor Madness 2021: Hard Seltzers vs Canned Cocktails

It has been a long road for the contenders but we are here; the Flavorful Four. Each regional winner has had to face some fierce competition, at times…
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[Elite 8] Flavor Madness 2021: Hard Seltzers vs Canned Cocktails

It is getting tough for the #1 seeds of Symrise Flavor Madness, only one remains, let’s see how that happened. After this article we will be down the…
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4 steaming hot beverage trends for 2021

Ready to burst into public consciousness this year is white coffee, a new drink that is similar to the traditional lightly roasted Arabic coffee (not…
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[Round of 32] Flavor Madness 2021: Hard Seltzers vs Canned Cocktails

It’s been an exciting time with the Symrise Flavor Madness Bracket! We have now completed the first and second round, eliminating 48 flavors and…
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[Round 1 Results] Flavor Madness 2021: Hard Seltzers vs Canned Cocktails

Alright folks we are live! We witnessed madness the first weekend of play for Symrise Flavor Madness 2021. If you are just joining us, refer to our…
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Good Libations

Tags: Juice, Innovation, Flavor Trends Source: BevNet

Category Close-Up: Product Showcase – Juice

After taking a deep dive into the category dynamics and trends on the Expert Analysis portion of the show, the focus for this month’s episode of…
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Summer Trend: Cold Brew Teas Are A New Hot Favourite Among Tea Lovers

As the days get warmer, many of us might crave chilled drinks as opposed to something hot. And what better than a glass of cold brew tea? [continue...…
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Symrise North America’s Flavor Madness 2021: Hard Seltzers vs Canned Cocktails

By popular demand, we are back with Flavor Madness 2021. This year's 64-team March Madness style bracket has a twist! It’s a battle between Hard…
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Top 9 Flavors Inspired by Emotional Discoveries in 2021

At a time when international travel isn’t feasible for many, and when people’s social interactions often remain limited, taking emotional journeys…
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Alternative DMCM

4 Key Trends Behind Rising Interest in Mocktails

At the start of COVID lockdown, alcohol sales went through the roof as people stocked up and got ready for lots of time at home away from their…
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Join us tomorrow for our Webinar: Understanding the GLP-1 Consumers and Innovative Wellness Solutions

Please join us tomorrow November 21, 2024 at 12PM ET, for our Understanding the…

Upcoming Webinar: Understanding the GLP-1 Consumers and Innovative Wellness Solutions

Please join us for our Understanding the GLP-1 Consumers and Innovative Wellness…