Latest Articles

Symrise's Top 10 Trends And The 2018 Products Backing Them Up

Earlier this year, we released our Symrise North America Top Trends Report for 2018+. Symrise continually tracks trending foods, beverages, flavors…
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Rose Water Imbues Treats With Delicate Aroma

Rose water is made by steeping rose petals in water, a practice that probably originated in the Middle East. The premium ingredient is most often used…
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Symrise Delivers Latest Series of Nut-Based Snack Flavours

Ingredients and flavourings business Symrise is launching its latest "totally nuts", a range of nutty flavours developed for the snacks and…
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The Global Flavor Factor Gets More Assertive

From the popularity of new restaurants showcasing a specific geographical cuisine in an authentic and approachable manner, or the formation of new…
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Top 4 Reasons Consumers Seek Premium Products

Trend Perspectives By: Cynthia Maxwell A premium product is usually described as having a 20% higher price tag than an average category product. With…
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Sweet Talk

Tags: Ice Cream, Flavor Trends, Dessert Source: 11alive

Move Over Tiramisu, This Restaurant Dessert Trend Made 2018 Sweet

2018 saw pretty interesting trends on the dessert front... Yeah, we're looking at you, ice cream! Buzz60's Maria Mercedes Galuppo has more. [m…
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Satisfying The Mindful Consumer

Baking and snack products positioned as healthy and responsibly made will gain momentum as 2018 ends and 2019 begins. Although consumers still crave…
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'Innovation is a Hallmark of Independent Craft Brewing in The US - Yet Innovation and Tradition Can, at Times, Be in Conflict'

The Brewers Association could change its definition of a acrafta brewer by the end of the month, removing or revising the atraditionala part of its…
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Sweet Talk

Tags: Sweet, Confectionery, Chocolate Source: csnews.com

Premiumization Sweetening U.S. Chocolate Market

Premiumization has emerged as a key driving force in the chocolate market's growth, a recent report from market research firm Packaged Facts revealed.…
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Why Younger Consumers Are Cause for Concern in Alcoholic Beverages Category

There are countless studies examining the shopping behavior of younger generations and the effect on the retail industry. Now, as Generation Z comes…
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Reminder to Join us for our Symrise Cross Category Trendscope 2024+ Webinar

Join us for our upcoming Symrise Cross Category Trendscope 2024+ Webinar on…