Latest Articles

Good Libations

Tags: Cocktails, Ice Cream, Tea Source: Symrise

Tea Continues To Breakthrough Beyond The Norm

Tea isn't just for sipping anymore. The most consumed beverage in the world has an abundance of flavors—over 3,000 varieties, to be exact—from the…
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This Is What The World's First Beer-Themed Hotel Will Look Like (If Built)

Jacuzzis filled with beer. And let's not forget every meal paired with beer. That's the idea behind the world's first ...

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The Past, Present, and Future of Melted Cheese

Of all the Alpine cliches - yodeling, goats, snow-fringed chalets, nearly anything from The Sound of Music - the hearty ...

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Sweet Talk

Tags: Confectionery, Industry Source: Symrise

Click for candy: How online retailers boost impulse buys

By Candice Choi, The Associated Press Supermarket layouts are carefully calibrated to tempt people into impulsive purcha...

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Haute Top 5: The Best Coffee Shops in Los Angeles

A Day in the Life of Chef Daniel Boulud as he Preps for his Exclusive Dinner A glimpse at a day in the life of famed Che...

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Sweet Talk

Tags: Dairy, Yogurt Source: Symrise

Vietnamese yogurt: the next trend in the dairy aisle?

WASHINGTON - Small plastic containers that are decorated with colorful cartoon characters and filled with a purple-hued ...

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Beyond the Plate

Tags: Snacks, Health Foods Source: Symrise

10 Healthy Snacks That Will Completely Transform Your Mornings

This Pinterest-worthy breakfast can often cost more than your average cup of yogurt, but it's simple to prepare on your ...

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Good Libations

Tags: Bars, Cocktails, Mixology Source: Symrise

Monthly Mixology: Top Trends from the Past Year

Junior Merino has been working with Symrise as a creative partner for multiple years, tackling key initiatives like Sabor in America: The Latino…
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How The Millennial Mindset Is Influencing The CPG Snacking Category

More than any other consumer group, Millennials are influencing the the perceptions, expectations and purchasing behavio...

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Sweet Talk

Tags: Flavor, Ice Cream Source: Symrise

Ice Creams Spiked With Whiskey for St. Patrick's Day

The wildly inventive Sam Mason of OddFellows Ice C ream Company has created three flavors spiked with Irish whiskeys jus...

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